Primavera Sound – Punk Rebrand
A reimagined Primavera Sound as a self-managed, punk-driven festival.
Inspired by 90s zines and DIY culture, the identity was built using analog techniques;
handwriting, collage, scans. embracing rawness over polish.
No sponsors. No gloss. Just noise, resistance, and community.
Inspired by 90s zines and DIY culture, the identity was built using analog techniques;
handwriting, collage, scans. embracing rawness over polish.
No sponsors. No gloss. Just noise, resistance, and community.
2025
